KYLIAN MBAPPE IS DIOR'S NEW GLOBAL AMBASSADOR

Dior stated that the new global ambassador of the company is Kylian Mbappé.
The French football star will be representing the fashion house’s Sauvage perfume and its men’s fashion collections.
The contractract between the footballer and Dior is a result of the partnership between the brand and Paris Saint-Germain F.C. where Mbappe is a forward.
The footballer is the last one to sign with the company, following Pierre Casiraghi, Anya Taylor – Joy, Yara Shahidi, Nina Dobrev, Ji Soo and Iris Law.
Photo: Kylian Mbappe
By: Brett Lloyd/Courtesy of Dior

Source: https://wwd.com/fashion-news/fashion-scoops/dior-ambassador-kylian-mbappe-soccer-football-striker-paris-saint-germain-1235020293/

Read: 674 times © Fashion Lifestyle Magazine, issue 116, January 2022

“Burberry” launched “RENT” function

The tendency of fashion brands trying to implement the terms ‘’rental’’ and ‘’resale’’ is a frequently observed phenomenon in the past years. One of the latest brands to start implementing these terms is Burberry with its partnership with My Wardrobe HQ.
The brand proposed the idea of renting clothes with the aim of donating 40% of the profit to the campaign Smat Works - an organization that facilitates high end brands to unemployed women whenever they go to interviews for a job.
Burberry provides some of its most infamous designs, from trenchcoats to bags, which can be rented for 4, 7, 10, or 14 days; however, these can, of course, be bought too.

„БЪРБЪРИ“ СТАРТИРА ФУНКЦИЯ „ВЗЕМИ ПОД НАЕМ“

Photo: “Burberry” dеsigns
By: Courtesy

Source: https://www.harpersbazaar.com/uk/fashion/fashion-news/a38469373/burberry-rental-resale/

Read: 675 times © Fashion Lifestyle Magazine, issue 116, January 2022

Naomi Osaka is expanding her skincare Kinlo brand

The debut of Naomi Osaka’s brand was in September, but only two months later, the tennis player broadened her brand by introducing two new products for hydrating the face and body.
The hydrating face oil is 100% plant based, focusing on ingredients such as jojoba oil and olive oil to nourish and moisturize the skin. Whereas the second product, while still 100% plant based, can be used on its own or as a base in order to dissolve the essential oils better.

Photo: Naomi Osaka and a “Kinlò“ product

НАОМИ ОСАКА РАЗШИРЯВА КОЗМЕТИЧНА СИ МАРКА “KINLÒ”

By www.harpersbazaar.com
Source: https://www.harpersbazaar.com/beauty/skin-care/a37416791/naomi-osaka-kinlo-launch/

Read: 675 times © Fashion Lifestyle Magazine, issue 116, January 2022

PHILIP PLAIN RELEASES SPORTS SHOES SERIES

Philipp Plein has big plans for the return of his brand ‘’Plein Sport’’. The brand was introduced in 2016, but was ultimately stopped due to personal reasons of the designer.
Plein Sport inclines towards the high end fashion industry with the average price range being a little bit above the prices of Adidas and Nike.
The project was postponed for a year due to the COVID-19 pandemic, but the collection will make a come back with a fashion review in February 2022

Philipp Plein